A great example of an alternate solution to a printed annual report.... HD Video / Interactive Website. A video-based electronic Annual Report showcasing candid, heartfelt interviews that helped drive home the client's key brand messaging.
Spring Harbor Hospital wanted their Annual Report to work harder for them, giving donors and the community a true picture of how the important work they are doing in the field of mental health really touches people's lives. 423interactive worked with the agency of record to help create a video-based Annual Report, in which current and past patients of Spring Harbor discussed their experiences at the hospital. These candid, heartfelt interviews helped drive home the message that Spring Harbor helps patients “find the strength within”.