A series of web banners for General Motors Certified Used Vehicles that relate to the college target group. Nominated for Boston's "Hatch Awards", a series of banners for General Motors Certified Used Vehicles.I was tasked to produce a series of banners to be placed on websites with high levels of college student traffic, such as www.collegeclub.com. The plan was to produce 3 Flash banners with custom animation. The concept was to produced them to have a "Soulth Park" feel. These fun banners has such a very high click-through-rate. The client ended up re-used these banners for 2 more rounds of media.
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